Our cooperation story with clothing brand RVLT

RVLT is a famous clothing brand in Denmark. This clothing brand is good at grabbing bits and pieces from the past and translate it into a forward driving fashion passion for the present. RVLT believes that style is something you build upon bit by bit. Style is not a fact; it’s an opinion, and not just anyone’s opinion, but your own. You know who you are. You know what makes your head spin. You know what is cool, and you know what is not. You know your own style.

RVLT has cooperated with our company Sinicline for a long time. This company has great confidence in our company and always ask our company to design and produce garment accessories like hang tags, labels, metal button, etc. In 2013, RVLT wanted our company to develop a new display box to increase their brand value.

At the beginning of the design, the designer from RVLT did not give us too much information about the box except the use of the box and the logo design. As RVLT is a sport fashion brand with a strong graphic attitude and the main customers are young men around 20 - 30 years old, we recommended Kraft paper as the material for the box to fit with the brand style. We drafted the appearance of the box soon. RVLT was satisfied with our design and asked us to put their brand logo on our draft artwork.

During the process of sampling, we recommended RVLT to use thicker kraft paper to ensure that the box won't lose its shape since the the size of the box is relatively large. Considering the cost and the uses of the box, RVLT replied that 350gsm Kraft paper was sufficient for a display box. In that case, we did go ahead with proceeding sample for RVLT. Material purchased, printed, died cut to shape, everything went smoothly. The sample was completed and has been sent to RVLT, but they found the effect was not very good after the box folded, some places were even collapsed. Then, RVLT adopted our suggestion to make it in heavier cardboard. Finally, RVLT appreciated our suggestion and new sample!

Want to a set of garment accessories? View details at http://www.sinicline.net/design_service/.